First Impressions
Gordon's Sloe Gin has been around since 1908 — sloe berries steeped in Gordon's London Dry with sugar and bottled at 26%. It is the most widely available sloe gin in the UK, sitting on every supermarket shelf at a price that makes craft alternatives look expensive.
Tasting
The nose delivers raspberry jam, blackberries, almond, cloves and piney menthol. On the palate, sweet yet tart with clean sloe fruit character — hints of figs, cloves, cinnamon, stewed fruits and sweet almond. Plump and berry-rich. The finish is fruity with balanced sweetness, the Gordon's gin backbone just about visible.
The Bottom Line
Gordon's Sloe Gin earns a 6 — it achieves a defining balance between fruit, sweetness and gin at an unbeatable price. It won't compete with craft sloe gins for depth and complexity, and some find it overly sweet or artificial compared to artisanal options. But as a gateway sloe gin and an accessible mixing ingredient, it serves its purpose well.
