First Impressions
Victory Pink Gin distinguishes itself from the crowded pink gin category through an unusual colouring agent: verjus — the juice of unripe grapes — sourced from Canada's Minus 8 Winery, which produces it from icewine grapes. Verjus has been used in cooking for centuries as an alternative to vinegar, and its tart, complex acidity adds a dimension to this pink gin that raspberry and strawberry-infused competitors simply cannot match. The London distillery's choice to use verjus rather than conventional berries signals a gin that takes its pinkness seriously.
The Distillery
Victory Distillery in London produces this pink gin using their base spirit alongside juniper, orange, and Canadian icewine verjus. The verjus provides the pink colour naturally while contributing tart cranberry and plum notes that are more complex than simple fruit infusions. The icewine grape origin adds a concentrated sweetness that balances the verjus's natural acidity.
Tasting
The nose opens with a bright burst of piney juniper, followed by an interplay of natural sweetness and complex acidity — the verjus making its presence felt immediately. It is complex yet not overwhelming, with the grape-derived notes adding an unusual depth.
On the palate, notes of green plum, spring cherry, and cranberry are complemented by the freshness of juniper and orange. The taste is warm and silky smooth, with the verjus providing a tartness that keeps the pink sweetness in check. There is no smokiness — just a clean, fruity complexity that distinguishes it from berry-based pink gins.
The finish is rich and smooth, with fruity persistence from the verjus and cranberry notes.
How to Drink It
In a G&T with Indian tonic and a twist of orange peel — the verjus tartness creates a more sophisticated pink G&T than berry-based competitors. Also excellent in a French 75, where the grape-derived character harmonises with champagne.
The Bottom Line
Victory Pink Gin earns a 7 for bringing genuine originality to the crowded pink gin category. The icewine verjus is an inspired choice — providing colour, tartness, and complexity that simple fruit infusions cannot match. The cranberry and plum notes are more sophisticated than raspberry, and the juniper backbone is properly maintained. At around £30, the Canadian verjus sourcing and London distillation justify the price. A pink gin for those who want something more interesting than berry cordial.